Paper 1: Markets and how they work · 9EB0/01

Edexcel B A-level Paper 1, June 2024

All 10 written questions from Edexcel B A-level Paper 1 (June 2024), Markets and how they work. Case studies: TUI Group lose market share to Jet2holidays, Sugar tax and childhood obesity and Artificial Intelligence (AI) set to affect 300 million jobs…. Each question shows its marks and topic, and opens the question paper and mark scheme at the right page.

Question paper Mark scheme Examiner report

Section A

Q1(a)Explain4 marks

Explain one reason why an increase in market share might be an important business objective for TUI.

Mark splitKnowledge 1Application 2Analysis 1

TopicEnterprise, business and the economyIntroducing the market

Question paper p.5 Mark scheme p.4 Examiner report p.4 Open in the tool

Q1(b)Illustrate4 marks

Using a supply and demand diagram, illustrate the impact on the market for global travel after travel restrictions have been removed for consumers.

Mark splitKnowledge 2Application 1Analysis 1

TopicIntroducing the market

Question paper p.6 Mark scheme p.5 Examiner report p.7 Open in the tool Draw it: supply and demand diagram

Q1(c)Calculate4 marks

Using Extract B calculate, to two decimal places, the operating profit margin for TUI in Q3 2023. You are advised to show your working.

Mark splitKnowledge 1Application 3

TopicRevenue, costs, profits and cash

Question paper p.7 Mark scheme p.6 Examiner report p.10 Open in the tool

Q1(d)Analyse6 marks

Using a supply and demand diagram, analyse the likely impact on the market for air travel of improvements in aircraft technology.

Mark splitKnowledge 2Application 2Analysis 2

TopicIntroducing the market

Question paper p.8 Mark scheme p.7 Examiner report p.12 Open in the tool Draw it: supply and demand diagram

Q1(e)Discuss8 marks

Discuss the likely impact of the wildfires in Rhodes on TUI’s break-even level of output.

Mark splitKnowledge 2Application 2Analysis 2Evaluation 2

TopicRevenue, costs, profits and cash

Question paper p.9 Mark scheme p.8 Examiner report p.17 Open in the tool

Q1(f)Assess10 marks

Assess the possible benefits of market mapping for TUI.

Mark splitKnowledge 2Application 2Analysis 3Evaluation 3

TopicRevenue, costs, profits and cash

Question paper p.11 Mark scheme p.10 Examiner report p.21 Open in the tool

Q1(g)Assess12 marks

Using Extract D, assess the possible impact of changes in UK interest rates on holiday firms such as TUI.

Mark splitKnowledge 2Application 2Analysis 4Evaluation 4

TopicRevenue, costs, profits and cash

Question paper p.13 Mark scheme p.12 Examiner report p.24 Open in the tool

Q1(h)Assess12 marks

Assess the likely impact from the growth of the travel and tourism sector on aggregate demand (AD) in the UK.

Mark splitKnowledge 2Application 2Analysis 4Evaluation 4

TopicRevenue, costs, profits and cash

Question paper p.15 Mark scheme p.14 Examiner report p.28 Open in the tool Practise the AD/AS diagram Practise the multiplier diagram

Section B

Case study

Sugar tax and childhood obesity

Extracts: F: Sugar tax and childhood obesity

In the extracts: Year, Estimates, Children, Research, Obesity, England, Sugar, Obese, GDP

Q2Evaluate20 marks

Evaluate the effectiveness of indirect taxation on demerit goods to reduce childhood obesity in the UK.

Mark splitKnowledge 4Application 4Analysis 6Evaluation 6

TopicMarket failure and government interventionMarket failure across the economy

Question paper p.19 Mark scheme p.16 Examiner report p.32 Open in the tool Practise the indirect tax diagram Practise the negative externality diagram

Section C

Case study

Artificial Intelligence (AI) set to affect 300 million jobs across major economies

Extracts: G: Artificial Intelligence (AI) set to affect 300 million jobs across major economies

In the extracts: America and Europe, Goldman Sachs, ChatGPT, Artificial Intelligence, Brookings Institution, Lawyers, GDP

Q3Evaluate20 marks

Evaluate the extent to which the use of technology might increase productivity for a firm.

Mark splitKnowledge 4Application 4Analysis 6Evaluation 6

TopicRisk and the financial sector

Question paper p.23 Mark scheme p.18 Examiner report p.37 Open in the tool

Question text is quoted from the question papers, © Pearson Edexcel, for students’ private study. Open the official papers and mark schemes from the links on each question. Examiner insights are written with AI assistance and moderated by Finn.

Section A

TUI Group lose market share to Jet2holidays

Section B

Sugar tax and childhood obesity

Section C

Artificial Intelligence (AI) set to affect 300 million jobs across major economies

Other years of Edexcel B A-level Paper 1

Topics on this paper